What's New in Conferences?

On May 25th 2012, Mark Long will be presenting 'Service Intensity, for Hearts and Heads' at the Paris Global event.  This paper will describe BDRC Continental’s proprietary approach to diagnosing the strengths and vulnerabilities inherent in any supplier-client relationship. Launched in 2011, this technique helps service organisations to understand the balance between ‘rational’, ‘emotional’ and ‘customer effort’ inputs in their customer exchanges, and tailor their servicing proposition accordingly.

For more information, watch the video of Mark outlining his paper, or contact Mark Long on 020 7400 1016.

Our culture and leisure team will be exhibiting at the Museums and Heritage Show on 16th and 17th May 2012. The show, which celebrates its 20th anniversary this year, brings together the latest products and services from over 150 museum and heritage suppliers. With 50 hours of free seminars, the event is a must for anyone working in museums, heritage, galleries or other cultural visitor attractions.

Drop in on our stand for an introduction to what we do and to find out what we're currently working on.

For more information,  visit the event webpage or contact Steve Mills on 020 7400 0381.

 
Mark Long will be presenting at the Mortgage Strategy Summit in Luton Hoo on 2nd - 3rd May.  At the invitation of leading Buy To Let lender BM Solutions, Mark will be presenting highlights from BDRC Continental's latest Landlords Panel research to some of the countries leading mortgage broker networks and intermediary firms. This two-day conference is attended by 50 of the UK’s key Mortgage Intermediaries, and panels throughout the event address key issues and identify where opportunities lie for the Mortgage Intermediary. External speakers from the Financial Services Sector including Economists and Members of Parliament will also be attending.

As Director in the Financial and Business team, Mark's particular area of expertise lies in property and investment.  He manages our Landlords Panel survey, the only regular, commercially available study of the UK’s private rental sector and buy-to-let sectors.

For more information, contact Mark Long on 020 7400 1016.

Following their success at the MRS Online Research Methods conference, Dave Chilvers and Tim Barber once again presented 'From offline to online: retaining quality while transferring an established survey', on 27th April at Imperial College, London. The pair's paper explores the key concerns and inhibitors to using an online methodology, and how to counter them to deliver high-quality, cost-effective results.  They also compare online and offline results and discuss the need to establish a robust analysis procedure to take into account methodological differences.

If you would like more information on the event, contact Dave Chilvers, 020 7490 9111, or Tim Barber, 020 7490 9121. Alternatively, download the pair's paper - How to judge if online migration is right for your survey - or read the event's online programme.

James Dunleavy, Research Manager in the Financial and Business team, attended the BIG conference 2012 from 25th - 27th April. BDRC Continental's sister company Perspective Research Services sponsored the B2B conference this year, with the focus on the changing face of business and the impact of social media, gamification and other new technologies on B2B research. As manager of our Business Opinion Omnibus, James has a particular interest in this area.

For more information, contact James Dunleavy on 020 7400 0383.

Mark Long, a director in the Financial and Business team, co-presented a paper based on our award winning Tracktion methodology at the MRS Annual Conference on 21st March. He spoke alongside a senior Customer Experience Manager at Lloyds Banking Group to describe how Tracktion has helped inform a major mortgage transformation programme at LBG. Their paper contributed to a session entitled 'Research and the Business of Change' which went on to win the award for 'Best Session' at the two-day event.

For more information, visit the MRS Annual Conference webpage, or contact Mark Long 020 7400 1016.

Shiona Davies, director in the Financial and Business team, spoke at the launch of the 'Next Generation Finance Consortium' on 8th March 2012. She presented key highlights from the SME Finance Monitor, the largest independent  survey on SME Finance in the UK.

You can watch Shiona's presentation online, or for more information visit the Next Generation Finance Consortium website or contact Shiona Davies 020 7490 9124.

Cris Tarrant, CEO of the BDRC Group, and Piers Lee, Senior Consultant at BDRC Asia, both  presented at Global Market Research's Bangkok Event on 24th February 2012. Cris's paper, 'Optimizing the Customer Experience by Using Longitudinal Research Panels', explored BDRC Continental's experience of helping service organisations sharpen their customer experience.  Also included is a series of powerful case studies from some of the UK's largest financial services businesses.

Piers was on a panel with Sukit Tanskul (Thailand) and Ricky Xie (China) discussing how to re-energise and expand your business through innovative new product development techniques.

For more information, contact Cris Tarrant or Piers Lee.

Our Culture, Leisure and Tourism team sponsored the Tourism Society's Prospects 2012 event on 25th January 2012.  Steve Mills and Jon Young attended the event where a panel of experts representing different sectors of the tourism industry discussed the trends and forecasts for tourism in 2012 and beyond.

For more information on Prospects 2012, visit the event webpage or contact Steve Mills 020 7400 0381.